July 8th, 2008
Small Business with Big Business Mindset!?
Ya know it always ticks me off to see these small business folks who tout their warez when they are really wolves in sheeps clothing. Ive noticed an ALARMING number of places springing onto the scene to take a bite into the craft brew rise and these are folks who are no more craft beer enthusiasts as I am a indonesian sooth sayer. It’s marketing angle and a chance to attract more $$$’s. This is big corporate thinking. Trust me ive worked for big corporations my whole life and it’s all about the bottomline. In the end business have to survive but at what extent? I pray the loyal patrons and supporter of craft beer see thru the smoke and mirrors of these snake oil touts and understand what is really happening. If the price seems outrageous it’s for a reason, if there is always something amiss there is prolly a reason. Live well, drink well and support local craft beer but just be careful to those wolves who arent really beer friendly but they are WISE and CRUDE business folks. There are more and more popping up every day which is good for craft beer as a whole but at what expense to you the consumer?